JIDA WATT: Content Creation

JIDA WATT came to us wanting to build awareness and create content around their Victorian style eyewear collaborating with 12 social influencers. Once we saw the collection we identified 12 influencers who we thought would fit the brand profile. We then used our relationships to reach out to each influencer with a collaboration brief and sent them a pair of glasses for them to wear and curate dedicated content with. With this project we paid particular attention to Instagram, securing 24 Instagram posts which accumulatively received 76,229,200 impresions.

Huawei Mobile: Case Study

Huawei mobile came to us wanting to promote their new P9 device. They were keen to steer away from the ordinary product seeding route and instead wanted to create a unique and fun concept that bought brand awareness in a more natural and organic way. Once we identified the devices key features we then put together a list of scenic locations which influencers could utalise to capture beautiful imagery with the phones dual camera lens. Nada Adelle, Tia Lineker, Laila Loves, Gina Box and Alisha LeMay joined us for a 1 night stay at the beautiful Chewton Glen. The girls posted 4 Instagram posts each which were seen by over 1 million people as well as creating multiple credited Instagram and Snapchat stories.

Depop: Guest List Management

Depop came to us with an event idea and the aim to introduce my network to their shopping platform. The wanted us to handle all of the influencer communication, as we as all of the event elements. We were asked to bring 30 influencers to the event with each of them creating multiple @depop social media coverage. We managed the overall running of the day and created professional imagery and videography that really captured the fun essence of Depop’s summer party. Multiple Snapchat coverage was created throughout the day as well as 36 + uploads on Instagram and Twitter.

Snap Fashion: Social media management

Rosalind Shimmen Communications was hired to create an online presence that portrays the companies’ ethos and voice. We have been managing Snap Fashion’s social media for over 2 years and have seen the company grow from strength to strength, including being awarded and MBE to receiving investment and back from Time Inc. We are responsible for content creation, social media strategy and management and growing Snap Fashion’s overall online presence.